A Guide to Escaping Materialism and Finding Happiness

Happiness
Image by Swamibu via Flickr

Happiness is having a large, loving, caring, close-knit family in another city. – George Burns

Money can’t buy you love. It can’t buy you happiness either.

Today’s materialistic world often urges us to buy the coolest gadgets, the trendiest clothes, bigger and better things, but research shows that possessions and purchases don’t buy us happiness. According to an article on CNN:

By and large, money buys happiness only for those who lack the basic needs. Once you pass an income of $50,000, more money doesn’t buy much more happiness, [according to a happiness studies].

So while we are being pushed towards materialism, it’s for monetary gain by corporations, not for our own happiness. Unfortunately, it’s hard to escape the trap of materialism, and find happiness in other ways than buying stuff online or finding joy in the mall.

But it’s possible. Here’s a guide to finding a materialism-free life and discovering true happiness.

Escaping Materialism
All around us, there are messages telling us to buy stuff. On the Internet (blogs included), we see continuous advertising trying to get us to purchase a product or service. It’s the main reason for television, and movies are continually made with products placed throughout, so that we aren’t always sure what is advertising and what was put in there by the director.

Flip on the radio or open up a newspaper or magazine, and you’re bombarded my more advertising. Go to a shopping center/mall, and the urge to buy comes from every direction.

This message to continually buy, buy, buy … and that it will somehow make us happpier … is drilled into our heads from the days of Happy Meals and cartoons until the day we die. It’s inescapable.

Well, almost. You could go and live in a cabin in the woods (and that actually sounds nice), or you could still live in our modern society, but find ways to escape materialism.

Here are some suggestions:

  • Limit television. Do you really enjoy watching TV for hours? Think about which shows you really, really love, and only watch during that time. When the commercials come on, go do something else. Or use Tivo to watch TV. You can even give up cable TV entirely, if you’re brave — I have, and it’s one of the best things I’ve ever done.
  • Eschew the news. Journalists will never tell you this, but if they’re completely honest, they’ll confess that the most important part of any news company, from TV or radio news to Internet or print new, is the advertising division. It’s the division that pays the paychecks of the rest of the company. The news is important in driving traffic to the advertising. So when you’re watching or reading news, you’re really being sucked in to advertising. Try this instead: boycott the news for a week. I’ve done it for about two years, and it hasn’t hurt me a bit. In fact, it’s helped me a lot.
  • Limit Internet reading. I’m not saying you should cancel your cable Internet subscription or anything. I love reading blogs. But find just those that you truly love reading, that give you the most value, and limit your reading to those. And just do it once a day, for 30 minutes or so. If you can do that, you’ve gone a long way towards tearing yourself away from advertising.
  • Give up magazines for books. Magazines are also designed with advertising in mind. And they rarely give you much value. Try reading an ad-free book instead. It’s a much better use of your time.
  • Don’t go to the mall or Walmart. The only purpose of these places is for you to spend money. If you just want a place to spend your Saturday afternoon, find a place where you don’t need to spend money to have fun — a park or a beach, for example. If you need to buy something, go to a single store (not the mall) and go in and get what you need. Don’t browse and walk around looking at stuff. You’ll get sucked in.
  • Monitor your urges. When you’re online, or watching TV, or at a store, keep track of the number of times you want to buy something. Keep a little notebook or index card, and just put tally marks. Once you become more aware of your urges to buy things, you can start to control them. If you could control them, limiting your consumption of media (see above tips) isn’t really necessary — although I would argue that it still gives you a better quality of life.
  • Use a 30-day list. If you still really want to buy something, put it on a list, and write down the date you added the item to the list. Now tell yourself you cannot buy that item for 30 days. It might be difficult, but you can do it. When the 30 days have passed, if you still want it, then buy it. But you can’t buy anything (besides essentials like groceries) without putting it on the list for 30 days first. Many times, our urges to buy something will pass during this waiting period.
  • Declutter. I find it pretty amazing to see all the crap I buy over a period of years, when I go through my closets and other possessions and start getting rid of stuff I don’t use or want anymore. It’s a gratifying process, and at the same time, it makes me realize how useless all our consumer shopping is. I don’t need any of the stuff! When you do this, you may be less likely to buy more stuff. Especially if you enjoy the decluttered look of your house as much as I do.
  • Find other forms of entertainment. There are other things to do besides watch TV or movies or read magazines or newspapers or the Internet. Try playing sports or exercising, or playing board games or creating art or writing or reading a book. Try doing fun things with your kids or visiting relatives and other loved ones. Try volunteering with a charity. I’m sure you could come up with 100 free or cheap things to do.
  • Buy used. When you get the urge to buy something, and you’re convinced that it’s needed, try finding it used instead of new. Look in thrift shops or garage sales or flea markets or similar places.

A True Path to Happiness
So, if you’re able to escape materialism, how can you find true happiness? There are many ways, and each of us is different, but here are some things I suggest trying:

  • Grateful list. Make a list of things about which you’re grateful in your life. Give thanks for them daily.
  • Think positive. Try eliminating negative thinking from your life, and thinking positive instead.
  • Small pleasures. Make a list of small things that give you great pleasure. Sprinkle them throughout your day. Notice other small pleasures as you go through your day.
  • Kindness. Practice random acts of kindness and compassion. Do it anonymously. Help those in need. Volunteer. Make someone smile.
  • Love. Make an intimate connection with your loved ones. Develop your friendships. Spend time with them, converse, understand them, make them happy.
  • Health. Exercise and eat healthy — it sounds trite, but it can bring great happiness to your life.
  • Meaning. It’s often useful to find meaning, either through a church or spiritual way, or through those we love in life or through the things we’re passionate about. Give yourself a purpose.
  • Flow. Eliminate distractions, and really pour yourself into whatever you’re doing. If it’s writing an article, like this one, really put yourself into it, until you forget the outside world.
  • Know yourself. Become attuned to what brings you happiness. Study yourself. Learn about what you love, and about your ability to love. Increase your capacity for compassion.

What brings you happiness? How do you feel about materialism, and is it worth trying to escape it? Let us know in the comments.

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2 Comments

  1. karmacoma

    Richard, this is fantastic.
    Thanks a lot, for this post. I came to the same conclusions after some hard time of my life. All our urges are simple, and we need nothing other than some water and simple food to keep our bodies working.
    Most of the things (I mean theory, of course not the 30 days list-like practical advices, which are gorgeous) you are advising are in Bhagavad-Gita. But simply to understand them, one should really immerse himself into the book, which is really hard, because it`s really different from what we`ve been taught for our lifetimes. It contains lots of unknown Sanskrit words and definitions.
    Because of you those people get the chance escaping materialism.
    But living like this is hard without filling your life with something that can develop a taste for non-material happiness. The best thing is to fill it with serving God, but not all the people have faith and even if they do their faith differs in strength and other qualities.
    But there is a way for everyone, and it leads to nonmaterial type of happiness, which is 100 times sweeter and stronger.
    All we need is a little sacrifice.
    (Not the ones like in the Gospel :) )
    1. Try to spend every spare minute like when you wait for something to wish happiness to other people.
    Just think to yourself: “I wish happiness to everybody” Mean it, don`t repeat this phrase like a machine, you must really wish it.
    2. Try helping your family and people you even don`t know for free, just for the sake of helping them. Do not think: “Now I’m helping you and you will do something for me later” or “I wonder what God will give me for I am helping you for free?”
    Because this is not helping for free. If you can`t help people without wanting something in return (which is all right, because most of us suffer from our large Egos) try asking God not for the material things in return. Like “I want personal progress for me, or I want not to want something in return”
    From the start when you`re still most of people attached to the result, helping will have a bitter taste, because you get nothing material, and not all people can be grateful and even thank you properly. But as you progress, this bitterness will turn to sweetness. You will feel happiness coming from the person you`re helping, happiness from the process, not the result, and you would need nothing more.
    I`ve tried this myself and this is fantastic!
    Thanks again.

    Posted March 5, 2009 at 8:34 pm | Permalink
  2. Frank

    May I suggest you make the body text darker.

    Posted December 5, 2009 at 11:59 pm | Permalink

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